Smol
United KingdomEco cleaning & laundry
Concentrated laundry and cleaning products in plastic-free packaging. A British brand, B Corp certified.
The story
Smol: Concentrated cleaning products for home and laundry
Smol launched in 2018 in the UK to offer high-performance cleaning products with less plastic, carbon and chemicals. Founders Nick and Paula set out to create eco-friendly alternatives that worked as well as mainstream brands, after finding existing options underperformed or cost more.
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